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Kinetic Raises $8 Million For Ad Optimization Across Social Media | AdExchanger
http://adexchanger.com/social-media/kinetic-raises-8-million-for-ad-optimization-across-social-media
On TV and Video. On TV and Video. The Trade Desk Financials Revealed! Files S-1, Aims To Raise $86M. Deep-Pocketed Chinese Consortium Snaps Up Media.net For $900 Million. CMO Peter Horst Describes Hershey's Digital Marketing Path, From Bittersweet To Smooth. DigitasLBi’s Head Of Programmatic Role Is About More Than Programmatic. Atlantic Re:think Uses Data To Double Down On Visual Sponsored Content. Slow And Steady Gains, As Network Ad Blocker Shine Partners With African Telco. Kinetic is focused on big ...
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Peeking Inside The Black Box Of Demand-Side Platforms And Exchanges | AdExchanger
http://adexchanger.com/ad-agents/peeking-inside-dsp-exchanges
On TV and Video. On TV and Video. Slow And Steady Gains, As Network Ad Blocker Shine Partners With African Telco. Spirit Aims For New Heights In The Airline Experience. From 'Chaos Monkeys' Author Garcia Martinez, An Insider's Unvarnished Take On Facebook's Ad Business. The Buy-Side Guide To Header Bidding. What Are Barter Agencies, And How Do They Tie Into The Transparency Debate? Rovio Is Mad As Hell About Fraud And It’s Not Going To Take It Anymore. Inside Google’s Quest To Measure Conversions. To try...
As Buyers And Sellers Wise Up, Are Programmatic Media Companies On The Outs? | AdExchanger
http://adexchanger.com/investment/as-buyers-and-sellers-wise-up-are-programmatic-media-companies-on-the-outs
On TV and Video. On TV and Video. The Trade Desk Financials Revealed! Files S-1, Aims To Raise $86M. Deep-Pocketed Chinese Consortium Snaps Up Media.net For $900 Million. CMO Peter Horst Describes Hershey's Digital Marketing Path, From Bittersweet To Smooth. DigitasLBi’s Head Of Programmatic Role Is About More Than Programmatic. Atlantic Re:think Uses Data To Double Down On Visual Sponsored Content. Slow And Steady Gains, As Network Ad Blocker Shine Partners With African Telco. He references figures from...
StartMeApp Gears Up For The World Cup, Eyes Mobile RTB Opportunities In Brazil | AdExchanger
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On TV and Video. On TV and Video. DigitasLBi’s Head Of Programmatic Role Is About More Than Programmatic. Slow And Steady Gains, As Network Ad Blocker Shine Partners With African Telco. Spirit Aims For New Heights In The Airline Experience. From 'Chaos Monkeys' Author Garcia Martinez, An Insider's Unvarnished Take On Facebook's Ad Business. The Buy-Side Guide To Header Bidding. What Are Barter Agencies, And How Do They Tie Into The Transparency Debate? Inside Google’s Quest To Measure Conversions. Dealin...
OpenX Adds LiftDNA To Serve Publishers And Their Ad Server Needs Says CEO Cadogan | AdExchanger
http://adexchanger.com/yield-management-tools/openx-liftdna
On TV and Video. On TV and Video. The Trade Desk Financials Revealed! Files S-1, Aims To Raise $86M. Deep-Pocketed Chinese Consortium Snaps Up Media.net For $900 Million. CMO Peter Horst Describes Hershey's Digital Marketing Path, From Bittersweet To Smooth. DigitasLBi’s Head Of Programmatic Role Is About More Than Programmatic. Atlantic Re:think Uses Data To Double Down On Visual Sponsored Content. Slow And Steady Gains, As Network Ad Blocker Shine Partners With African Telco. AdExchanger: Looking at th...
AdExchanger Events Archives | AdExchanger
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On TV and Video. On TV and Video. 8250; AdExchanger Events. AdExchanger’s Omni.Digital conference is specifically designed to educate marketers on advanced solutions for building seamless cross-channel brand experiences. PROGRAMMATIC I/O AdExchanger New York. AdExchanger’s PROGRAMMATIC I/O conference is the original, and the world’s largest event focused on programmatic media and data driven marketing. 2 Days Focused on What to Expect in the Next 12 Months for Digital Marketing Technology. Terms Of Use /.
Demystifying Programmatic: A Guide For Premium Publishers | AdExchanger
http://adexchanger.com/the-sell-sider/demystifying-programmatic-a-guide-for-premium-publishers
On TV and Video. On TV and Video. DigitasLBi’s Head Of Programmatic Role Is About More Than Programmatic. Slow And Steady Gains, As Network Ad Blocker Shine Partners With African Telco. Spirit Aims For New Heights In The Airline Experience. From 'Chaos Monkeys' Author Garcia Martinez, An Insider's Unvarnished Take On Facebook's Ad Business. The Buy-Side Guide To Header Bidding. What Are Barter Agencies, And How Do They Tie Into The Transparency Debate? Inside Google’s Quest To Measure Conversions. Bringi...
IPG’s Rapport, ADstruc Reach Deal To Automate Out-Of-Home Ads | AdExchanger
http://adexchanger.com/agencies/ipgs-rapport-adstruc-reach-deal-to-automate-out-of-home-ads
On TV and Video. On TV and Video. Slow And Steady Gains, As Network Ad Blocker Shine Partners With African Telco. Spirit Aims For New Heights In The Airline Experience. From 'Chaos Monkeys' Author Garcia Martinez, An Insider's Unvarnished Take On Facebook's Ad Business. The Buy-Side Guide To Header Bidding. What Are Barter Agencies, And How Do They Tie Into The Transparency Debate? Rovio Is Mad As Hell About Fraud And It’s Not Going To Take It Anymore. Inside Google’s Quest To Measure Conversions. Out-of...
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AdExchanger | News and Views on Data-Driven Digital Advertising
On TV and Video. Fraudsters Locate A New Frontier. Verizon-AOL Deal Foretells More Merger Fervor. Verizon Will Buy AOL For $4.4 Billion In Media And Ad Tech Expansion. How Fraud And Viewability Metrics Are Affecting Ad Peformance, Pricing. How The Rise Of Publisher Coalitions Helps Programmatic. App Annie Buys Mobidia For Access To More Usage Data. Rubicon Project Grows Revenue 62%, Orders Biz Takes Off. Twitter To Pay About $533 Million For TellApart, Largest Acquisition To Date. What it actually means ...
Digital Media Optimization Jobs | AdExchanger.com Job Board
May 17, 2015. Find digital media optimization and online advertising jobs on the AdExchanger.com Job Board. Search digital media jobs or post a job and target our community today. Choose from one of our packages. Single Job Posting (30 days). 5 Pack of Job Listings. 10 Pack of Job Listings. Resend account activation email. Director, Product Management. Manager, Audience Extension Products. SVP of Data Strategy. Manager, Online Display Media. Account Executive/Senior Account Executive, Field Sales.
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