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Workshop on Big Data for B2B Marketing and Sales

Marketing and sales are both indispensable steps in B2B commerce. With the availability of novel forms of digital media and mobile devices, as well as cloud computing platforms, unprecedented amount of data is collected for and during the processes. However, for all the costs incurred in collecting, storing and managing this data, not much business value is realized. This workshop on data-driven B2B aims to promote discussions about potentials and challenges of big data in B2B marketing and sales. Singap...

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Workshop on Big Data for B2B Marketing and Sales | bigb2b.org Reviews

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Marketing and sales are both indispensable steps in B2B commerce. With the availability of novel forms of digital media and mobile devices, as well as cloud computing platforms, unprecedented amount of data is collected for and during the processes. However, for all the costs incurred in collecting, storing and managing this data, not much business value is realized. This workshop on data-driven B2B aims to promote discussions about potentials and challenges of big data in B2B marketing and sales. Singap...

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6 overview

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Workshop on Big Data for B2B Marketing and Sales | bigb2b.org Reviews

https://bigb2b.org

Marketing and sales are both indispensable steps in B2B commerce. With the availability of novel forms of digital media and mobile devices, as well as cloud computing platforms, unprecedented amount of data is collected for and during the processes. However, for all the costs incurred in collecting, storing and managing this data, not much business value is realized. This workshop on data-driven B2B aims to promote discussions about potentials and challenges of big data in B2B marketing and sales. Singap...

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bigb2b.org

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Workshop on Big Data for B2B Marketing and Sales

http://www.bigb2b.org//index.html

Marketing and sales are both indispensable steps in B2B commerce. With the availability of novel forms of digital media and mobile devices, as well as cloud computing platforms, unprecedented amount of data is collected for and during the processes. However, for all the costs incurred in collecting, storing and managing this data, not much business value is realized. This workshop on data-driven B2B aims to promote discussions about potentials and challenges of big data in B2B marketing and sales. Singap...

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Overview - Workshop on Big Data for B2B Marketing and Sales

http://www.bigb2b.org/home.html

Business-to-business (B2B) commerce refers to commerce transactions between businesses. In B2B, marketing and sales are both indispensable steps.With the availability of novel forms of digital media and mobile devices, as well as cloud computing platforms, unprecedented amount of data is collected for and during the processes. However, for all the costs incurred in collecting, storing and managing this data, not much business value is realized.Â.

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Workshop on Big Data for B2B Marketing and Sales

http://www.bigb2b.org/index.html

Marketing and sales are both indispensable steps in B2B commerce. With the availability of novel forms of digital media and mobile devices, as well as cloud computing platforms, unprecedented amount of data is collected for and during the processes. However, for all the costs incurred in collecting, storing and managing this data, not much business value is realized. This workshop on data-driven B2B aims to promote discussions about potentials and challenges of big data in B2B marketing and sales. Singap...

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leitang.net

Lei Tang

http://www.leitang.net/index.html

My research interests include Data Mining. I am now the Chief Data Scientist at Clari. A startup focusing on predictive analytics for enterprise sales. Before that, I was a principal data scientist @WalmartLabs, and a scientist in Yahoo! Labs I received my Ph.D. from Arizona State University in 2010 and B.S. from Fudan University, China in 2004. 2016/07: I will speak at the Dato Data Science Summit. In San Francisco, 2016. 2016/03: My thoughts on AlphaGo and AI for enterprise. From MIT Technology Review.

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Workshop on Big Data for B2B Marketing and Sales

Marketing and sales are both indispensable steps in B2B commerce. With the availability of novel forms of digital media and mobile devices, as well as cloud computing platforms, unprecedented amount of data is collected for and during the processes. However, for all the costs incurred in collecting, storing and managing this data, not much business value is realized. This workshop on data-driven B2B aims to promote discussions about potentials and challenges of big data in B2B marketing and sales. Singap...

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