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Dick Martin BlogsSecond and third thoughts on public relations and branding.
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Second and third thoughts on public relations and branding.
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Dick Martin Blogs | brandrepair.typepad.com Reviews
https://brandrepair.typepad.com
Second and third thoughts on public relations and branding.
brandrepair.typepad.com
Department of what to do with lemons - Dick Martin Blogs
http://brandrepair.typepad.com/brand_repair_shop/2015/02/department-of-what-to-do-with-lemons.html
Second and third thoughts on things I'm writing or have written. Department of what to do with lemons. February 24, 2015. Rudy Giuliani may have hijacked Scott Walkers fundraiser with his reflections on President Obamas love life (at least as it applies to the country and its occupants), but the governors staff has found a way to use it as a springboard for what really matters to them. Heres an email they sent to potential supporters:. The media have so thoroughly embraced the concept they are creating t...
Branding - Dick Martin Blogs
http://brandrepair.typepad.com/brand_repair_shop/branding
Second and third thoughts on things I'm writing or have written. January 25, 2016. Magazine editor Alan Murray hosted a couple of dozen CEOs at dinner last Friday. They were all at the World Economic Forum in Davos, Switzerland, and apparently in a philosophical mood because the topic for discussion was what big business can do to rebuild its trust with a global public that has clearly grown skeptical. To their stakeholders, is an essential element of trust. Trust starts as a judgment of someone’s compet...
Steampunk PR - Dick Martin Blogs
http://brandrepair.typepad.com/brand_repair_shop/2015/02/how-the-practice-of-public-relations-has-and-hasnt-changed-i-retired-12-years-ago-before-twitter-facebook-and-youtube-ha.html
Second and third thoughts on things I'm writing or have written. You know you're in trouble when. Department of what to do with lemons. February 23, 2015. If public relations were numbered like new software releases, wed probably be in double-digits now, with lots of numbers to the right of the decimal. But if its mechanics have changed, the practice itself is still decidedly Victorian. . These days, according to. Heres what I find instructive about this job description:. Media relations follows closely&...
You know you're in trouble when... - Dick Martin Blogs
http://brandrepair.typepad.com/brand_repair_shop/2015/02/you-know-youre-in-trouble-when.html
Second and third thoughts on things I'm writing or have written. You know you're in trouble when. February 06, 2015. You kind of apologize that you mis-remembered what happened, sending thousands to their dictionaries. S cover shows you with a Pinnochio nose and capitalizes on your names alliteration with lyin. Puts its Day Two story. About your problems on its front page, above the fold, with nearly a full-page after the jump. Then it produces a video. Detailing exactly how your story has changed.
Marketing - Dick Martin Blogs
http://brandrepair.typepad.com/brand_repair_shop/marketing
Second and third thoughts on things I'm writing or have written. January 01, 2017. My New Years resolution is to get back to blogging regularly. So Ill start with last years biggest story: an outsider, dismissed by practically every professional prognosticator as an amusing sideshow, won the presidency. Howd he do it? I think he did it by exploiting an old marketing technique: build a fire under the question to which you are the answer. . Posted at 02:35 PM in Marketing. The Ethics of Mac 'N Cheese.
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Dick Martin Blogs
Second and third thoughts on things I'm writing or have written. A word from our sponsor. February 04, 2012. This blog is a real-time report on research and thinking for the articles and books Im writing. My latest book, on public relations ethics, was written with Don Wright, head of the public relations department at Boston Universitys College of Communication. You can learn more about it, and my other books, in the sidebar to the left of this blog. Posted at 03:47 PM in Public Relations. March 07, 2017.
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