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breakpoint HR: November 2011

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Tuesday, November 1, 2011. Marketing instrument by HR service provider, Randstad. As buyers of human resource services, human resource professionals are pampered with diverse give-away articles. Cups, pens, notepads, key rings and chocolates are the most frequent promotional items brought to business meetings by recruitment agencies’, hr software providers’ and other service companies’ representatives. Posted by Magdalena Masluk-Meller. Subscribe to: Posts (Atom). WANT TO KNOW MORE. Breakpoint HR is a pl...

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breakpoint HR: February 2012

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Tuesday, February 21, 2012. How to get a job in HR with experience in operations? Some people enter Human Resource management by design others, including myself, by luck. If luck is not on your side yet, the management did not entrust you with the new role in in-house HR, you need to do something to impact your ability to work in HR field. With solid experience in operations, but little to no formal education in HR and no experience in HR, this is what you can do:. Apply for term jobs (fill in for a pers...

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breakpoint HR: October 2011

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Tuesday, October 4, 2011. Hiring Funnel - Candidate Pipeline. Applying the principles of sales funnel to recruitment process can not only bring more accountability to HR, but also help HR to monitor how well they stay on track to deliver results. With help of historical values and input recruiting metrics, a hiring funnel can be designed in order to understand candidate pipeline anytime. The figure below showcases the number of applications received in a given month against the daily target of 4.8. As lo...

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breakpoint HR: Screening interviews done by interns and candidate experience

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Tuesday, August 7, 2012. Screening interviews done by interns and candidate experience. For some time now, companies recruiting interns has promised those students meaningful projects and the opportunity to assume responsibility. Ever since, brewing coffee has been labeled as the most ungrateful intern’s task ever and many companies, MNC and start-up alike, will address brewing coffee or actually lack thereof in their job adverts. See e.g. the one below by McKinsey. Select the right interns to do the job.

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breakpoint HR: March 2012

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Tuesday, March 20, 2012. Job Agent is out - Career Agent is in. Job agent is a common service of job boards to keep candidates in the loop of new job openings in the “visible job market”. Job agent significantly decreases the amount of search activities performed by job seekers. However, candidates must still evaluate job ads, prepare their CV and cover letter and send them off. So how is all this relevant to HR? Should HR care that candidates’ applications are sent by third parties? At first, job ads se...

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breakpoint HR: Advertisements' potential to coin new worlds

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Thursday, February 5, 2015. Advertisements' potential to coin new worlds. The advertisement have the potential to influence people's judgements and decisions. Recently, it also aspires to lead language evolution by coining new worlds. The strategy is similar across several recent advertisements, a dating platform, an online platform offering private accommodation or a third biggest German insurance group. The brand name is converted to a verb. Do you know other similar strategies? WANT TO KNOW MORE.

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breakpoint HR: How to attract graduates to sales positions

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Friday, February 13, 2015. How to attract graduates to sales positions. Recently, I came across two interesting articles: Does generation Y hate sales jobs? And Gen Y most likely to hold low-paying jobs in retail. Both written back in 2012 and related to the US. I simplify, but this is the conclusion: On the one hand college grads run away from a B2B sales job, on the other hand they end up as order-takers at a retailer. Primary want to analyse, analyse, analyse and subsequently devise strategies;. 1 The...

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breakpoint HR: July 2012

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Tuesday, July 24, 2012. Multiple job openings on single job advert. Traditionally, one main difference between online and newspaper job adverts was that the former one did not allow for listing several job openings within one job advert. Obviously, there have been some changes since I recently came across the following advertisements. About the reasons for such job adverts I could only fantasize. Posted by Magdalena Masluk-Meller. Tuesday, July 10, 2012. In career advice literature, some consultants sugg...

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breakpoint HR: Innovation in Job Advertisements

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Tuesday, August 21, 2012. Innovation in Job Advertisements. Given the best practices of job advertisements, many job ads became pretty uniform. Hence, it is quite refreshing when some HR departments act creatively to stand out from the crowd. In this post, I’d like to point out seven examples, five from Poland and two from Germany. Aplikom intends to motivate jobseekers to apply with inviting them to read their employees’ reviews of work at Aplikom. Instead, Edelight’s idea to attract candidates wa...