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You must track… EVERYTHING – Xavier Vignola
http://xaviervignola.com/you-must-track-everything
You must track… EVERYTHING. July 17, 2015. So I came across a business that is spending LOTS of money on marketing. I am talking tens of thousands per month on their marketing and trying mostly everything. It’s mostly TV, Radio, Internet, occasionally Direct Mail but not really (most people and business greatly under utilize direct mail.). They are currently in a slump for leads. This is after a previous month of exceptionally high leads. So I ask the common questions, did you change your message? Whenev...
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Seattle Comic Book Guy Gone Horribly Right Part 1 – Xavier Vignola
http://xaviervignola.com/seattle-comic-book-guy-gone-horribly-right-part-1
Seattle Comic Book Guy Gone Horribly Right Part 1. July 31, 2015. Earlier I had mentioned that you need to differentiate or die in the new 15 per hour minimum wage environment. There are plenty of brilliant ways to do this. Additionally there are brilliant ways to screw it up completely as well. Take a look at this:. Http:/ www.foxnews.com/politics/2015/07/22/seattle-sees-fallout-from-15-minimum-wage-as-other-cities-follow-suit/. Secondly why would you say this on news platforms? Click to share on Facebo...
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Interesting marketing Piece – Xavier Vignola
http://xaviervignola.com/interesting-marketing-piece
July 19, 2015. These are some of my thoughts on a recent double blind mailer that was in the newspaper. have you ever gotten an odd piece of mail or direct mail or anything? Click to share on Twitter (Opens in new window). Click to share on Facebook (Opens in new window). Click to share on Google (Opens in new window). July 19, 2015 at 12:55 pm. Hi, its Steven here from QSC,. Great video. Yes, an educated person has a broad knowledge. Though in most cases, experience is the best weapon. July 20, 2015 at ...
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What to expect from this blog – Xavier Vignola
http://xaviervignola.com/what-to-expect-from-this-blog
What to expect from this blog. July 15, 2015. I love marketing, all kinds of marketing but especially direct response. I have been studying marketing for a good decade now and I see a lot of stuff that is just wrong and a lot of stuff thats really good. I want to share all of that along with my thoughts and how things can be improved. I want to hear from you and the things you see and what your thoughts are or what my opinion is on it. From facebook, direct mail, postcards, google ads, whatever!
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Xavier Vignola – Page 2 – Journey to freedom from a J.O.B.
http://xaviervignola.com/page/2
Here we go again…. July 10, 2015. So… here I am again. Trying once more to make a go of things. I am partaking in the quick start challenge 3.0 and will stick it through. To learn more about me just click on the about me section. I want to be completely honest and I am just going to document everything, failures […]. Newer posts ’. Seattle Comic Book Guy Gone Horribly Right Part 2. Seattle Comic Book Guy Gone Horribly Right Part 1. 15 Per Hour Shenanigans. Book of the Month Revamped.
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August 2015 – Xavier Vignola
http://xaviervignola.com/2015/08
Seattle Comic Book Guy Gone Horribly Right Part 2. August 3, 2015. In case you missed part one you can read about it here: Horribly Right Part 1 This is where I talked about the incorrect – correct response to changing circumstances. Here is another article on the same Comic Book store owner from a slightly, um better? Seattle Comic Book Guy Gone Horribly Right Part 2. Seattle Comic Book Guy Gone Horribly Right Part 1. 15 Per Hour Shenanigans. Book of the Month Revamped. On Book of the Month Revamped.
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Book of the Month Revamped – Xavier Vignola
http://xaviervignola.com/book-of-the-month-revamped
Book of the Month Revamped. July 27, 2015. Some people talk about the book of the month club with a twinkle in their eye and the cheery redness in their cheeks as if they were kids, when they remember it. Surprisingly this model has not gone anywhere and in fact as changed and developed with the ages. The model is used by Netflix and Hulu and more companies are switching over to it. The idea that you pay a monthly fee and get access to whatever. It’s brilliant. August 29, 2015 at 4:12 am. Your email addr...
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July 2015 – Xavier Vignola
http://xaviervignola.com/2015/07
Seattle Comic Book Guy Gone Horribly Right Part 1. July 31, 2015. Earlier I had mentioned that you need to differentiate or die in the new 15 per hour minimum wage environment. There are plenty of brilliant ways to do this. Additionally there are brilliant ways to screw it up completely as well. Take a look at this: http:/ www.foxnews.com/politics/2015/07/22/seattle-sees-fallout-from-15-minimum-wage-as-other-cities-follow-suit/ The right part is when the comic book […]. 15 Per Hour Shenanigans. My wife a...
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Truth, Lies, & Gym Memberships – Xavier Vignola
http://xaviervignola.com/truth-lies-gym-memberships
Truth, Lies, & Gym Memberships. July 25, 2015. My wife and I have signed up at a gym nearby and like most people with a gym membership we struggle to go regularly. Eventually we will just figure out how to have a set time and stick to it. But this is not about going to the gym regularly. It’s about a fact of business that Gyms KNOW that you aren’t going to come regularly and actually expect it.25. The lesson for all this? So why in so many business do we see people who struggle because they want everyone...
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WIIFM – Xavier Vignola
http://xaviervignola.com/wiifm
July 23, 2015. Anything you put into the marketplace is going to fail to get a response from your or any audience if there is no WIIFM present. This is an acronym for What’s In It For Me? There are countless ads I see, hear, and watch that I immediately tune out as soon as its clear that there is no WIIFM factored in. Heck sometimes I’ll pay attention if there is something targeted to some one but most of the time is just garbage. So do you leave it out altogether? August 8, 2015 at 3:31 am. Yes, it̵...
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