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Portfolio | Journey Group, Inc.

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Stamp images, design and related materials 2016 U.S. Postal Service.

storymatters.com

Look In, Look Out • Story Matters

http://www.storymatters.com/stories/look-in-look-out

Vol 3 / No. 2. Look In, Look Out. The art of finding arresting ideas. New York City’s Tag Collective. Has helped the public believe that eating snacks made of cricket flour is normal, even beneficial. They’ve created visual concepts for restaurants that speak to the history and flavor of the food coming out of the kitchen. The list of design feats continues. How do they arrive at their ideas? Becca Eley, co-founder and creative director, says it involves both engaging and. One thing we do well. The Analy...

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Do You Always Have to Holler? • Story Matters

http://www.storymatters.com/stories/do-you-always-have-to-holler

Vol 3 / No. 2. Do You Always Have to Holler? The currency of attention. Conducted several years ago, a research team at the Stanford University School of Medicine learned something counterintuitive about how the human brain processes streams of information. In the team’s experiment, 18 people without formal musical training spent time individually in an MRI machine, listening to classical music while their brain activity was recorded. We’re bombarded by media, by opinions, by choices. And so we jealo...

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Advertising & Humans • Story Matters

http://www.storymatters.com/stories/advertising-and-humans

Vol 3 / No. 2. How delight plays a part. Recently dubbed her one of the 30 Most Creative People in Advertising Under 30. She’s won awards from the likes of Cannes Lions, One Show, One Show Interactive, One Show Entertainment, FWA and the Webby Awards. You’re paying attention now, right? Avery Oldfield is an art director at the San Francisco-based Venables Bell and Partners. Over the last few years, she’s rocked projects for Google and Toyota, to name a few. It’s the story of Kevin Pearce, a prodigy snowb...

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Painting, Poetry, Blues and Cadavers • Story Matters

http://www.storymatters.com/stories/painting-poetry-blues-and-cadavers

Vol 3 / No. 1. Painting, Poetry, Blues and Cadavers. Andy Friedman studies it all in pursuit of art. You’ve seen his work. Andy Friedman’s illustrations are everywhere: Rolling Stone, The New York Times, The New Yorker, The Wall Street Journal. You’re a multifaceted artist. Tell us a bit about the work you do and your approach to it. Originally in The New Yorker. Do you feel an impulse to go in one direction over another? These were jobs to keep the electricity on. And making funny cartoons for The.

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Beyond Boundaries • Story Matters

http://www.storymatters.com/stories/beyond-boundaries

Vol 3 / No. 1. Sometimes good things end up on the cutting room floor. At Journey, we’re motivated to create an understanding on a basic, human level. We try to create a visceral response. When a viewer, in his or her imagination, is able to interact with a scene beyond the boundary of that exact photo, placing himself or herself into the story, then we’ve succeeded. Here, a selection of the beauty that wasn’t. Printed, but that still possesses the power to communicate. And we’ll stop bothering you.

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Swiss Discipline • Story Matters

http://www.storymatters.com/stories/embracing-constraints

Vol 3 / No. 1. Being schooled on creativity and innovation. The Europeans may have discovered. The New World, but they have yet to discover air conditioning. Although the weather outside is balmy and mild, I feel like I’m crammed into the hull of the Santa Maria. People are beginning to stare at the sweat dripping off my forehead. Maybe I have scurvy. President and Creative Director. The name of the exhibition is Böse Dinge. And I say, From the interwebs, of course. He slowly shakes his head, as if he’s ...

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Clickbait Culture • Story Matters

http://www.storymatters.com/stories/clickbait-clutter

Vol 3 / No. 2. Are cheesy headlines and listicles ruining the content experience? Newsroom ethnographer Angèle Christin writes in Nieman Lab. The obsession with clicks is said to be responsible for a degradation of online content. She goes on to condemn clickbait headlines, listicles of best burger places, and videos of adorable kittens that do little to turn readers into enlightened citizens. A few of our staff members share their. There is a serious disconnect. Publishers should garner their readers’ t...

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The Constraints Issue • Story Matters

http://www.storymatters.com/vol-3/no-1

Vol 3 / No. 1. Vol 3 / No. 1. When Picas and Disco Ruled. Our guest editor traces the evolution of magazines. Our Creative Director gets schooled. Stumbling Around the Cemetery. The way to unlock creativity can be counterintuitive. How to Deal With Limits. With some jobs, it’s unavoidable. Painting, Poetry, Blues and Cadavers. Andy Friedman’s art is everywhere. There’s a reason for that. Good things can end up on the cutting room floor for the sake of a story. Volume 4 Number 1. The Analytics of Intuition.