whatsweb3dot0.blogspot.com
what's web 3.0?: January 2008
http://whatsweb3dot0.blogspot.com/2008_01_01_archive.html
Wednesday, January 23, 2008. CES 2008: TV, meet the internet. Lets you download widgets to your TV and has a customizable interface as well as a web browser that connects via Ethernet cable. The current selection of web-based content for the widgets seems pretty limited at the moment, and it does add a cost of $200 to the TV. Sony Bravia Internet Video Link. Samsung has also announced a partnership with USA Today. PC to TV PLAYERS. Those who feel the way I do about wanting it all may end up moving in thi...
interactive-edge.blogspot.com
Interactive Edge: August 2007
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Going to the edge and beyond! Monday, August 20, 2007. Simpsons Propel Burger King to Most Popular Website in July. The internet is a form of media with resources on every subject imaginable. It's always interesting to find out what types of websites that the visitors to this immense resource visit the most though. ComScore, Inc. has announced their findings on this specific subject in a recent press release. Didn't just help Burger King's website though. ACCT=ind focus.story&STORY=/www/story/08-17-2...
interactive-edge.blogspot.com
Interactive Edge: December 2007
http://interactive-edge.blogspot.com/2007_12_01_archive.html
Going to the edge and beyond! Thursday, December 6, 2007. The Gamekillers Campaign" for Axe. Winner of the Andy Bronze Award. Bartle Bogle Hegarty, London. One-Hour MTV Special Kicks Off Nationwide AXE Dry Advertising Campaign. Brawny Academy" for Brawny. Winner of the 2007 Andy Silver Award. Fallon Worldwide, Minneapolis. Brawny Academy provides "tools" to motivate husbands to perform better both in and outside the home, but the Brawny Man himself becomes an advocate for women - teaching men ways to be ...
interactive-edge.blogspot.com
Interactive Edge
http://interactive-edge.blogspot.com/2007/08/simpsons-propel-burger-king-to-most.html
Going to the edge and beyond! Monday, August 20, 2007. Simpsons Propel Burger King to Most Popular Website in July. The internet is a form of media with resources on every subject imaginable. It's always interesting to find out what types of websites that the visitors to this immense resource visit the most though. ComScore, Inc. has announced their findings on this specific subject in a recent press release. Didn't just help Burger King's website though. ACCT=ind focus.story&STORY=/www/story/08-17-2...
cheilusa.blogspot.com
p e r s p e c t i v e: August 2007
http://cheilusa.blogspot.com/2007_08_01_archive.html
Ideas and trends that shape the marketing world. Tuesday, August 7, 2007. Opening Night at the Movies… at Home? Who doesn’t like going to the local theater every once in a while to take in the latest and greatest movie blockbuster? 31% of US residents have watched VOD, and of those who have not tried video-on-demand, 29% are “very” or “somewhat” interested in utilizing it in the future. Many cable operators are now trying to take advantage of this increased interest and offer ...8220;We’re not inte...
cheilusa.blogspot.com
p e r s p e c t i v e: Making Home Appliance Irresistable
http://cheilusa.blogspot.com/2008/09/making-home-appliance-irresistable.html
Ideas and trends that shape the marketing world. Wednesday, September 24, 2008. Making Home Appliance Irresistable. When reviewing the competitive landscape, we faced the challenge of competing with brands that had a long history and strong brand equity in the appliance world. Our challenge: how do we stand out and reach our consumers in a unique and more targeted way? Full page dishwasher print ad that ran. Nationally (Canada) in various publications. Full page refrigerator print ad that ran. We also wa...
cheilusa.blogspot.com
p e r s p e c t i v e: Gimme! – Basically, we are all Self-Centered
http://cheilusa.blogspot.com/2008/07/gimme-basically-we-are-all-self.html
Ideas and trends that shape the marketing world. Friday, July 25, 2008. 8211; Basically, we are all Self-Centered. John Hallward, President of Ipsos ASI, a leading advertising research firm, presented excerpts from his latest book Gimme! To Cheil staff at the NJ office on April 29. John Hallward is the President of Global Product Management at Ipsos ASI. In his first book, Gimme! The Human Nature of Successful Marketing,. Hallward explores our evolutionary traits to help marketers, brand managers,. It wo...
cheilusa.blogspot.com
p e r s p e c t i v e: Cheil has the Heart and Passion for a Great Cause
http://cheilusa.blogspot.com/2008/07/cheil-has-heart-and-passion-for-great.html
Ideas and trends that shape the marketing world. Friday, July 25, 2008. Cheil has the Heart and Passion for a Great Cause. This year, Cheil Worldwide in Irvine, California donated their creative services to help promote awareness for the American Heart Association and their National Go Red Campaign in Orange County, California. In addition to promoting the event,. I have bеen explоring foг a bit foг any high. Quality articlеs or blog posts on this sort. I discoνereԁ јust what I neеded. Cheil Interactive ...
cheilusa.blogspot.com
p e r s p e c t i v e: Taking Social Media on the Road
http://cheilusa.blogspot.com/2008/07/taking-social-media-on-road.html
Ideas and trends that shape the marketing world. Friday, July 25, 2008. Taking Social Media on the Road. Cheil Worldwide and Samsung Nationwide took part in a social media educational program that kicked off. I enlisted the help of C.C. Chapman and Steve Coulson of the Advance Guard who helped me kick off the tour. What is social media? How does it work? How does a brand engage the consumer within the social media space? Where do we start? How can we adapt as marketers and as a brand in this new space?
cheilusa.blogspot.com
p e r s p e c t i v e: CCA wins an OMMA
http://cheilusa.blogspot.com/2008/09/cca-wins-omma.html
Ideas and trends that shape the marketing world. Tuesday, September 23, 2008. CCA wins an OMMA. Johanna and Jeff accepting the award. CCA wins an OMMA for Best Integrated Campaign: Technology. CCA iGroup picked up an OMMA Award September 18th 2008. They won in the category of: Best Integrated Campaign in technology. And were a finalist in the widgets category. Jeffrey Babson (copywriter) and Johanna Rustia (art director) were on hand to collect the award. Congrats to the team:. View my complete profile.
