tagstalk.blogspot.com
Tags Talk: "Thanks Blockbuster," says Netflix
http://tagstalk.blogspot.com/2007/10/thanks-blockbuster-says-netflix.html
MOVIE MARKETING NEWS AND COMMENTARY. Friday, October 5, 2007. Thanks Blockbuster," says Netflix. There are three categories of movies in my life. I'll see it in theaters, I don't even want to talk about it, and of course I'll rent it. But that used to mean a lot more than it does now. My system was developed during the ice age when you had to walk down the streets of Reynoldsville, PA. To go to video store, pick it out and tote it home. Then you had to worry about taking it back. Only not on purpose.
tagstalk.blogspot.com
Tags Talk: Too many movies??
http://tagstalk.blogspot.com/2007/10/too-many-movies.html
MOVIE MARKETING NEWS AND COMMENTARY. Saturday, October 13, 2007. Well this weekend was yet another awesome weekend. For movies. Elizabeth: The Golden Age; We Own the Night; Lars and the Real Girl; Sleuth; and Across the Universe all opened around the country this weekend. These are just a few of the movies that came out. I am not even going to go into the tons of indy films that came out too. Professionals are saying that now more than ever, there are a lot of movies. I probably wouldn't have chosen that...
communicationsresearch.blogspot.com
Jovanna's Communications Research Blog: November 2007
http://communicationsresearch.blogspot.com/2007_11_01_archive.html
Jovanna's Communications Research Blog. Tuesday, November 20, 2007. Hello WOM, Goodbye Blog. Well after weeks of careful research and writing on the word of mouth industry my blog is coming to an end. Although, I thoroughly enjoyed the subject I know I’ll need the extra time to accomplish other schoolwork like a semester project on Easter Island. Perhaps when my schedule opens up I’ll report back periodically. Monday, November 19, 2007. What Do A Gorilla And An Underwear Model Have In Common? My example ...
communicationsresearch.blogspot.com
Jovanna's Communications Research Blog: Hello WOM, Goodbye Blog
http://communicationsresearch.blogspot.com/2007/11/hello-wom-goodbye-blog.html
Jovanna's Communications Research Blog. Tuesday, November 20, 2007. Hello WOM, Goodbye Blog. Well after weeks of careful research and writing on the word of mouth industry my blog is coming to an end. Although, I thoroughly enjoyed the subject I know I’ll need the extra time to accomplish other schoolwork like a semester project on Easter Island. Perhaps when my schedule opens up I’ll report back periodically. Subscribe to: Post Comments (Atom). Hello WOM, Goodbye Blog. View my complete profile.
communicationsresearch.blogspot.com
Jovanna's Communications Research Blog: What Do A Gorilla And An Underwear Model Have In Common?
http://communicationsresearch.blogspot.com/2007/11/what-do-gorilla-and-underwear-model.html
Jovanna's Communications Research Blog. Monday, November 19, 2007. What Do A Gorilla And An Underwear Model Have In Common? I think this film offers just a bit more connection to the brand than Cadbury’s. However, I can only imagine that it will be more popular due to the sex appeal. In fact, I’m sure a fair share of people who haven’t even seen the Cadbury version will be amused by Wonderbra’s spoof. Sex sells once again. 5 points - good comparison of the videos. December 16, 2007 at 5:56 PM.
tagstalk.blogspot.com
Tags Talk: What is going on in movie advertising? A summary.
http://tagstalk.blogspot.com/2007/12/what-is-going-on-in-movie-advertising.html
MOVIE MARKETING NEWS AND COMMENTARY. Wednesday, December 19, 2007. What is going on in movie advertising? As I go back and look through my blog posts for the past couple of months I am noticing a trend in what I have had to say about the industry. Almost every post starts by me explaining how it is getting harder and harder to stand out in a market with so many products. This is fairly obvious in my post entitled “Too many Movies? Check out sony.com. It takes very little money to set up a blog. Heck,...
tagstalk.blogspot.com
Tags Talk: Convenient Advertising!
http://tagstalk.blogspot.com/2007/10/convenient-advertising.html
MOVIE MARKETING NEWS AND COMMENTARY. Monday, October 1, 2007. Well we have all heard of Al Gore's An Inconvenient Truth. Well Leonardo DiCaprio is hosting the next installment in the the-world-is-going-to-hell-unless-we-do-something-to-stop-it series. The new movie, " The 11th hour. Picks up where Gore left off and talks about global warning thanks to the industrial age. But wait, there's more! Features the trailer, links to environmental sites like its sponsor Gaiam. The widget technology also allowed n...
communicationsresearch.blogspot.com
Jovanna's Communications Research Blog: The Truck Summoner
http://communicationsresearch.blogspot.com/2007/11/truck-summoner.html
Jovanna's Communications Research Blog. Friday, November 16, 2007. My example for this WOM method comes from a Toyota Tacoma commercial shown below. The commercial aired during a football game so there were lots of live watchers. Then they put the ad on youtube. Sure enough, the people who saw the ad had spread the word. In 48 hours the ad had over 1 million hits and numerous postings on other sites and blogs. Http:/ www.adweek.com/aw/creative/article display.jsp? Http:/ www.youtube.com/watch? I am an in...
communicationsresearch.blogspot.com
Jovanna's Communications Research Blog: Sex Sells
http://communicationsresearch.blogspot.com/2007/11/sex-sells.html
Jovanna's Communications Research Blog. Friday, November 9, 2007. I think it’s safe to say Angelina Jolie. Is one of the top sex symbols of Hollywood today. She has a starring role in this movie, Beowulf, which is probably going to draw in a crowd of its own. But how do you push this star benefit a bit further? 8221; and showed her stuff in “ Orginial Sin. Http:/ www.buzznet.com/tags/beowulf/journals/1276231/? Subscribe to: Post Comments (Atom). Hello WOM, Goodbye Blog. View my complete profile.
communicationsresearch.blogspot.com
Jovanna's Communications Research Blog: Digital Comment Power
http://communicationsresearch.blogspot.com/2007/11/digital-comment-power.html
Jovanna's Communications Research Blog. Saturday, November 3, 2007. 8220;Comments” they are an option on just about every site we visit. Some people use them religiously others only do when they have a strong opinion, but the fact of the matter is that these “comments” have become Word Of Mouth. In a digital age, this is something we all need to accept. When you go to rotten tomatoes. To seek a review or look at past buyers on Amazon. The article I reviewed. Subscribe to: Post Comments (Atom). I am an in...